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Shareable Content: Stuff You Should Have to Get People Hooked

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We’ve all been there as marketing guys. You’ve got some great stuff you need to share online so you back it up with awesome content and well-researched information. You create/write it down, publish it… and nothing happens. Your first thought would always be, “did I mess up?” Maybe, but in this case, messing up might not […] READ MORE

The Rise of Micro-Influencers and Why You Should Be Jumping On it Now

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No matter how you feel about them, online influencers are here to stay. You can find them everywhere, and you also buy products because of them. But with the rise of these influencers, there comes a time when oversaturation eventually creeps in. Just take a look at your Instagram feed and notice the amount of sponsored […] READ MORE

It’s All in the Metrics: Powerful Signals Your Brand Should Be Paying Attention To

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There comes a time when a brand with massive social media following encounters a weird slump in website clicks and revenue somewhere along the way. You might have decent follower counts, but it doesn’t necessarily translate to a valuable return in terms of the results that you want for your brand’s website. This happens because […] READ MORE

The #TagLife: Why SEO H-Tags Matter to Your Content More Than Ever

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Content writing is an exciting and often creativity-sucking thing. It’s the best of both worlds. But in order for you to be seen with what you write, you have to know how to be visible. Optimization is always the key, especially when writing blogs and content for websites, videos, social media posts, and the like. […] READ MORE

The Content Marketing Lowdown: Debunking the Myths

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“Content Marketing” is a term that can be thrown around today carelessly for people to think, “this dude sure knows his stuff!” or “what the hell is he talking about?” It’s not exactly a new idea; content marketing been around since websites became money-making generators for businesses in the eBay heydays. But here in the […] READ MORE